We have been in business for over a century, proudly serving the community.

We have been in Ocean County since 1982 but our roots go back to 1908! We invite you to visit our store and experience our knowledge, trust and commitment to values. Located on the corner of Route 9 and Lacey Road in Forked River, we are only a short drive away!

Our unparalleled service, competitive prices, and overall value are why our customers keep returning.  We opened in 1908 with the hopes of being the best.  We’ve achieved our goal and are now proudly serve many repeat customers at our Forked River store located in Ocean County, NJ.  Our customers look to us for great quality and incredible service.  We try to deliver on these expectations every time.  We believe that your satisfaction should be guaranteed.

•Engagement Services: We offer the latest and most unique styles and designs. You can trust our diamonds to have the brightest sparkle and the highest standards and certifications.  We'll educate you on not only the diamond, but the differences between natural and lab-grown diamonds and which one is best for what you are achieving!

•Repair, Restoration and Resetting Services: Our bench jewelers have the experience and expertise to make the dullest piece of jewelry shine and sparkle again!

•Custom Design Services that can create your dream in to an incredible reality! We use top designers that give you real-like, computer animated images.

•Appraisal and Certification Services: As a third-generation jeweler and graduate of Gemological Institute of America's Gemology program, Blase can accurately and fairly evaluate your item and provide the required documentation to safely insure your precious heirloom!

•Gold, Silver & Diamond buying with cash or check payment on the spot! We sort through and inspect your items, weigh them on the scale in front of you, and give you that payday you have been waiting for!

•Consignment Services: Leave the selling up to us! You determine the price and we feature your item in one of our luxurious showcases! All you have to do is sit back and wait for your payday to come!

We would love to serve you and your jewelry needs so stop in our store today!

Learn more about our history and our store.